Licensing Expo Shanghai is your gateway to China’s licensing market
Global retail sales of licensed merchandise and services grew to $280.3 billion in 2018, a 3.2% increase over the $271.6 billion generated in 2017. China experienced one of the strongest year-over-year increases in licensing business, accounted for 3.4 percent of worldwide consumption of licensed goods and services with $9.514 billion (up 6.8% from the prior year)



*Source: 2019 Global Licensing Survey – Licensing International

Kids products sector is one of the largest revenue contributors to the licensing business. Licensing Expo Shanghai is co-located with CBME, world’s largest trade fair for baby products and services. You can have immediate access to the agents, distributors, retailers and key industry players of China’s baby products and services industry.

Grasp Your Share of China’s Licensing Market