China Licensing Conference (CLC) is one of the major events collocated with Licensing Expo Shanghai (LEC), which is held on the day before the exhibition every year. As a symbolic platform for communication between China’s licensing industry and the global licensing industry, the highlight of the conference is its forward-looking, insightful, and pioneering nature. Through publishing of credible reports and forward-looking, inspiring content, and providing a perfect social platform and high-standards service experience; CLC aims to promote communication in the domestic and foreign licensing industry and promote diversified innovation and development of the global and Chinese licensing industries. The high-profile conference is also the focus of attention of opinion leaders from inside and outside the industry, who gathers here every year to discuss trending topics, learn about cutting-edge trends in the industry, and explore future development trends. In 2024, the conference, themed “Convergence and Integration,” was a resounding success, featuring release of one data report, six keynote presentations, and two panel discussions led by 16 industry leaders who shared captivating insights. The venue was packed, drawing 518 distinguished professionals from a variety of sectors. Attendees included representatives from Meituan, Taobao, POPMART, Cool Ceremony Enjoy, Want-Want Group, Ezaki Glico, Luckin Coffee, Pechoin, Chimelong Group, UCCA, and numerous other platforms, brands, investors, and cultural tourism entities.

China Licensing Conference (CLC) is one of the major events collocated with Licensing Expo Shanghai (LEC),which is held on the day before the exhibition every year. As a symbolic platform for communication between China’s licensing industry and the global licensing industry, the highlights of the conference are its forward-looking, insightful, and pioneering nature. Through publishing of credible reports and forward-looking, inspiring content, and providing a perfect social platform and high-standards service experience; CLC aims to promote communication in the domestic and foreign licensing industry and promote diversified innovation and development of the global and Chinese licensing industries. The high-profile conference is also the focus of attention of opinion leaders from inside and outside the industry, who gathers here every year to discuss trending topics, learn about cutting-edge trends in the industry, and explore future development trends. In 2023, with the theme of “Collision and Inspiration of the Unknown”, a total of 6 keynote speeches and 3 panel discussions were held. 21 distinguished local and international guests were invited to the stage to share their successful experiences and unique insights. The event hosted a full house with no empty seats left. 500 elites from within and outside the licensing industry attended the conference to explore the future of China’s licensing industry.